Case study

Rose Partners – Website

Nifty worked with Rose Partners to redevelop the website in 2021. The worldwide security risk management consultancy required a site that showcased their global operations and positioned them at the forefront of their industry.

The previous website was a simple five-page site, built on Wix. Nifty recommended switching CMS to WordPress for its additional functionality and cost-effectiveness.

Security was a key consideration for this development, so we ensured the website was best positioned in the event of an attack. We introduced a new hosting provider with strong DDOS protection, added additional security packages including CloudFare, and installed firewall protection plugins for WordPress.

With many years of knowledge and expertise in the industry, the company was fortunate to be in a content rich position. Nifty produced 10,000 words across the site, forming SEO-optimised that was delivered in an easy-to-digest fashion.

The company had key operations in Libya and aspirations to expand across Italy and other nations. We added multi-language functionality across the site, to ensure it was delivered in the native tongue of the user.

We also sourced stock imagery that complimented Rose Partners’ operations, without compromising the importance of projects.

Key achievements

  • Ranked in the top 100 results for 270 new key words
  • Average search position increased from 19 to 4
  • More than 2000 attacks blocked in the first year
  • Average monthly website traffic doubled previous website