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16th November 2022 - By: Jake Lambert

How To Keep Fans Engaged During the World Cup

Football Fans

The 2022 FIFA World Cup will take place in Qatar during November and December 2022 and fans from around the globe are ready to celebrate the biggest sporting tournament in the world.

This will be the first World Cup ever to be held in the UAE and the first in a Muslim-majority country. It will be the second World Cup held entirely in Asia after the 2002 tournament in South Korea and Japan. The 2022 World Cup will be the first to be held in winter, which means club football will have a unanimous mid-season break for the first time ever.

Fan Engagement During the World Cup

It is important in this break to keep your fans engaged during this time. There are many ways to do this, but here are three of the most effective:

1. Connect with your fans on a personal level.

Make sure to respond to comments and messages from your fans. Show them that you care about them and appreciate their support.

2. Keep your content fresh.

Your fans will get bored if they see the same thing over and over again. Make sure to keep your content fresh and interesting.

3. Be interactive.

Make sure to interact with your fans as much as possible. Ask them for their opinions and give them a chance to be involved in your creative process.

Podcast

There are many benefits of starting a podcast. A podcast can also be a great way to connect with potential customers or clients, and to build strong relationships with other businesses in your industry.

Another benefit of starting a podcast is that it can be a great marketing tool. You can use your podcast to promote your products or services, and to build buzz around your brand. You can also use your podcast to drive traffic to your website.

Finally, a podcast can be a great way to generate leads and sales. If you build a strong relationship with your listeners, they will be more likely to buy from you which is essential when merchandise won’t be seen so regularly during the break.

If you are thinking about starting a podcast, there are many benefits to consider. With a little effort, you can use your podcast to build your brand, connect with customers, and generate sales.

Keeping Fans Updated with Emails

Email is a great way to stay in touch with your fans and keep them updated on your latest news and events. Here are some benefits of using email to reach out to your fans:

1. You can reach a large number of people, quickly and efficiently.

2. It’s a great way to build and maintain relationships with your fans.

3. You can easily track who opens and reads your emails, and who clicks on links.

If you’re not already using email to stay in touch with your fans, we encourage you to start! It’s a great way to connect with them and keep them up to date on all the latest news from you.

Throwback Posts

Throwbacks allow you to connect with fans on personal level and remind them of some special moments from history. Throwback posts also give you an opportunity to show your followers how you’ve grown and changed over the years.

Fans also love reminiscing about matches they have been to and times they have seen great games. This can give them a real I was there moment and make them reconnect with the club.

To Conclude

It is vital that fans stay engaged during the time during the World Cup to ensure there isn’t a drop-in activity. This drop can mean it takes time, effort and spend to recover from. To ensure content stays relevant and fresh, why not contact us at Nifty and chat through some ideas – hello@niftycomms.com