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17th February 2021 - By: jamiegordon

MA-Change and Nifty Communications join forces

We’re excited to announce that Nifty Communications has been selected by MA-Change to lead on the PR and promotion of its sports crisis management service.

Our remit covers all media relations, news generation and trade, as well as assisting with digital campaigns.

Founded by Dominic Ryder and Nick Scott, MA-Change is the first fully integrated crisis-management subscription platform, that offers members an immediate, expert-led crisis management response.

The platform provides a unique service for professional athletes who are at risk of high-profile, negative press fallout should a mistake, accident or false accusation take place.

Our experience within the sports industry and our extensive media relations make us a good fit for MA-Change and its ambitions to grow its clientele.

Christian, our MD, comments; “We’re delighted to be working with MA-Change. The vision, values and principles of the company align well with our experience within the sports industry and we are looking forward to raising awareness of the platform’s valuable services.”

Dominic Ryder added: “We are looking forward to working with Nifty Communications on developing our offering to professional sports athletes. We were impressed with their sports marketing credentials and are excited for the start of this successful relationship.”

Work has already begun, so keep your eyes peeled as you’ll be seeing a lot of MA-Change in the near future.