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NFT Consulting Services UK

We're an NFT consultancy helping brands unlock the power of NFTs and impact their audiences like never before.

NFT consultancy

What are NFTs?

Ground-breaking digital assets

Fan engagement

 

NFTs (Non-Fungible Tokens) are essentially one-of-a-kind digital receipts of ownership that cannot be tampered with. They transform pretty much anything into a unique, verifiable asset that can be bought and sold on the blockchain.

If you’re not familiar with a blockchain, it’s basically a ledger maintained by thousands of computers (nodes) across the globe that records who owns what in terms of cryptocurrency, such as Ethereum, which is used to purchase an NFT.

Unlike NFTs, these cryptocurrencies are fungible, meaning they can be exchanged for an identical equivalent of the same value in the same way a pound coin work. NFTs, meanwhile, are not mutually interchangeable.

 

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How do NFTs work?

It's all about the community

 

NFTs are a great opportunity to engage an audience and enable them to earn from their involvement with a brand. As scarcity of an NFT increases, so does its value.

The beauty of NFTs is there’s much more to them than simply being digital assets. Ownership of an NFT can provide material perks such as signed shirts, access to venues and lifetime benefits, which in themselves can grow in value. This is where the real marketing potential comes in – an NFT project is as much about the brand, and the journey it can take you on, as the token itself.

Whether an NFT is purchased because of affiliation with the brand, benefits associated with the token or simply as an investment, there are many reasons why interest in your NFTs can grow and become more valuable. Whatever is driving up the value, sellers can generate additional income in the form of smart contracts.

 

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marketing agency

What are smart contracts?

Guarantee long-term, passive income

 

Smart contracts secure future earnings from the value of an NFT after sale. Even though you don’t own it anymore, you could still take 10% of its value at each sale.

There other elements you can tie in to smart contracts which are digitally stored and, again, immutable. These could include commercial elements, rights ownership and future opportunities.

Nifty is currently working on two NFT legacies that will be launched in early 2022. As the digital realm expands each day, Nifty continues to be at the forefront of the latest tools and techniques in building engaged audiences.

Get in touch if you’d like to find out more about creating NFTs and the power they hold for both brands and their fans.

 

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"Nifty is amazing. I love working with them. They're a creative, inventive, market-leading PR and marketing agency and never fail to blow us away with their input and results. Thanks to Nifty, we sold out our major event so we held an afternoon event too, which Nifty also sold out."

Darren Clayton

National Rugby Awards

"I have worked with Nifty right from inception to launch for DropZone and their knowledge and passion made the whole process very enjoyable. They understand how business works and always make themselves available, constantly going above and beyond to make sure they deliver an unrivalled service."

Sean Crawford

DropZone Brewery

"The team at Nifty are an absolute pleasure to work with. They’re skilled, knowledgeable and creative but best of all, they take pride in what they do. They’re always available for questions and a helping hand. As a result, Nifty have taken my campaign and sponsorships to heights I never thought possible."

Jack Jarvis

United We Conquer

"The whole Nifty team have been exceptional from the first day we started working with them. They understood our rather niche proposition quickly and easily and have provided fantastic creative guidance and expert insight whenever needed."

Ben David

AOS

"Nifty are a fantastic team. They helped identify and strengthen our branding, and they always tried to go the extra mile. The team was extremely knowledgeable and always was on hand to take a call. I would definitely recommend Nifty to anyone in events."

Vicky Panniers

SAGE

"It was great to team up with Nifty on the launch of a new brand - they were able to bring the vision to life across all aspects of digital."

Dan Watson

FORmE

Working with Nifty is an enjoyable experience for us. They are helpful and knowledgeable, and together we’ve been able to grow our reach and deliver impactful content that resonates with our audience.

Andrew Gregson

Signature Career Management