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About

We’re PR and integrated marketing experts, helping UK businesses, sports organisations and rights holders engage new audiences and unlock new revenue.

PR Agency

The Ultimate PR & Marketing Package

The Niftyverse evolved in top-flight sports

What is a Niftyverse?

The Niftyverse is essentially a content-driven communications strategy. We utilise PR, marketing and other relevant marcomms tools to hit your target audience and pull them into your own branded environment.

We use integrated marketing strategies supported by performance marketing campaigns that can be focussed on providing fan access in sports, influencer outreach in B2C or thought leadership activity in B2B.

The Niftyverse was first forged in the world of top-flight sports but has been perfected to generate direct ROI while planting the seed for organic growth, whatever the sector or vertical.

Build your Niftyverse

We have a pretty Nifty team here.

We boast more than 15 years’ experience inside top-flight sports, health & fitness, hospitality and the food and drink industries.

Nifty News

Insight and opinion

How to Reach and Engage with Customers at Various Digital Touchpoints 

How to Reach and Engage with Customers at Various Digital Touchpoints 

Reach your consumers through integrated marketing by considering your target customer digital touchpoints.

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Danielle Signs for Nifty!

Danielle Signs for Nifty!

As an individual who is always looking for a challenge, I believe working at Nifty will help me push...

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Why Fan Engagement Is So Important For Your Business 

Why Fan Engagement Is So Important For Your Business 

Fan Engagement is crucial for businesses. Learn how to grow your fan base, keep them engaged online and benefit...

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