As per the Small Biz Trends, 52% of small business owners planned to grow in the year 2018 up from 46% in the year 2017. As all the brands across different industries are planning to grow, you cannot afford to stay behind. This is the reason why you need to have a concrete growth strategy to attract more clients to your business.
What is Growth Marketing?
Growth is the process of improving all the measures of enterprise success. When discussed in terms of marketing angle, what do you mean by growth? Just more leads or more sales? Is it just the expansion of the product line or something more?
Growth marketing addresses all the major issues. It is all about coming beyond the margin of advertising and coming deeper into the sales funnels by using data analysis for unlocking growth for the business. It is a special type of marketing that combines both scientific methods and creative points of view for finding out the best ways to attract more audience to the business.
This strategy differs from traditional marketing as it aims for delivering fast results.
Traditional marketing also plays a long game in establishing brand recognition, but if you start from the beginning, you have to take time and watch results as the result does not come in one day.
This strategy depends upon testing and experiments for identifying various ways to maximize sales from every funnel. It helps in creating a framework so that the right type of customer gets engaged throughout the buyer’s journey.
How can a growth marketing agency help?
A growth marketing agency will help businesses gain brand growth objectives through this strategy, sales, technology, growth hacking, and lots more. Unlike digital marketing which focuses on only digital marketing, growth agencies will emerge as Jack of all trades that bring higher, holistic levels of growth.
This strategy mainly concentrates on improving different aspects of marketing for achieving the company’s growth. They will make the move in such a manner that will improve every aspect of the business. Want to experience sales? Consult with a reputed agency that will offer the best services as per your business needs.
Benefits of growth marketing
- Heighten brand awareness
- Improving SEO perspective
- Attracts new customers
- Understand and retains customers
- Strategy is affordable compared to the other traditional marketing
Not sure how this will work for your business? Contact the team to help you in growth marketing and its benefits hello@niftycomms.com
