Adam Draper brings his business acumen to Nifty as we deliver on our roadmap to become the UK’s leading sports marketing consultants.
Adam has worked for some of the world’s most recognised brands, including KFC, Birds Eye and Tyrrells as a marketing and commercial specialist. His vision and strategies span verticals and as a huge sports fan, his experience and knowledge have been invaluable in the Nifty journey.
His principles on sustainability ensure Adam’s a great fit for the Nifty set-up and he’s Managing Director of Nurture Brands – a leading plant-based, multi-branded snacking and beverage company – which is a B-Corp certified organisation.